Customer and Business Analytics
| Author | : Daniel S. Putler |
| Publisher | : CRC Press |
| Total Pages | : 314 |
| Release | : 2012-05-07 |
| ISBN-10 | : 9781466503984 |
| ISBN-13 | : 146650398X |
| Rating | : 4/5 (98X Downloads) |
Book Synopsis Customer and Business Analytics by : Daniel S. Putler
Download or read book Customer and Business Analytics written by Daniel S. Putler and published by CRC Press. This book was released on 2012-05-07 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R explains and demonstrates, via the accompanying open-source software, how advanced analytical tools can address various business problems. It also gives insight into some of the challenges faced when deploying these tools. Extensively classroom-tested, the tex