MARKETING 3E P
| Author | : Paul Baines |
| Publisher | : Oxford University Press |
| Total Pages | : 769 |
| Release | : 2014-02 |
| ISBN-10 | : 9780199659531 |
| ISBN-13 | : 0199659532 |
| Rating | : 4/5 (532 Downloads) |
Book Synopsis MARKETING 3E P by : Paul Baines
Download or read book MARKETING 3E P written by Paul Baines and published by Oxford University Press. This book was released on 2014-02 with total page 769 pages. Available in PDF, EPUB and Kindle. Book excerpt: Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case studies, chapter summaries and review questions.