Want to play hard to get? Reduce your supply. Want a girlfriend? Find an undervalued asset. Why are all the good ones taken? That'll be the Efficient Market Hyp

An economist, tired of being dumped by a string of girlfriends, tries to apply the clear, rational rules of economics to his sputtering love life, including pla

Since economies are dynamic processes driven by creativity, social norms, and emotions as well as rational calculation, why do economists largely study them usi

A wise and humorous memoir about a young economist trying to apply the rules of the market to his own floundering love life. A wise and humorous memoir about a

William is an economist, which means he is good at reducing an infinitely complex world into a set of clear, rational principles about the way people and market